Businessman and consultant working together

Strategic real estate guidance for sustainable growth

Advisory and consultancy services

At SimplyPhi, we provide expert advisory and consultancy services to public sector bodies, local authorities, housing associations and institutional investors, helping them navigate complex housing challenges with commercially viable, practical solutions.

With significant experience across both the public and private sectors, we fully understand the regulatory, strategic, and operational issues shaping the housing landscape. Our approach blends commercial expertise with a deep understanding of policy and governance, ensuring our clients can make informed decisions that deliver real impact.

Our expertise

Strategic housing solutions

We work with local authorities and housing associations to develop tailored housing strategies that optimise existing stock, unlock underutilised assets, and enhance delivery models, aligning with local housing needs and long-term goals.

Feasibility and viability assessments

Our detailed financial and planning appraisals help de-risk projects, ensuring viability while maximising housing outcomes. From early-stage feasibility studies to full financial modelling, we provide the insights needed for confident decision-making.

Development advisory

From land acquisition and planning to funding structures and partnership strategies, we advise on all aspects of housing development, ensuring projects are structured for success.

Temporary and emergency accommodation solutions

We support local authorities in addressing immediate housing pressures, creating sustainable and cost-effective accommodation solutions that balance short-term needs with long-term strategies.

How we work

We take a collaborative and data-driven approach, ensuring our clients receive tailored advice backed by robust financial analysis, market intelligence, and regulatory insight. Our process includes:

Understanding your objectives – We take the time to fully understand your housing challenges and strategic priorities.
Assessing opportunities and risks – Using in-depth analysis and viability assessments, we identify the best pathways forward.
Developing actionable strategies – Our advice is always practical, deliverable, and aligned with financial and regulatory requirements.
Driving delivery – We stay engaged throughout the implementation period, providing ongoing support to ensure successful outcomes.

Looking for expert guidance on your housing strategy or larger development?

Our team brings deep experience and data-led insight to help you plan, fund, and deliver housing programmes and larger developments with confidence.